Rubyy Blood Orange Energy Drink Review

Cost: $3.49
Cost Per Ounce:$0.29
Active Ingredients:
Taste Rating:9.2
Kick Rating:7.5
Final Judgment Rating:8.6
Energy Drink Ratings Explained

Rubyy Blood Orange Energy Drink Review:
Right away when I received this Rubyy Energy Drink I was very intrigued. Not only was the 12 ounce aluminum resealable bottle fascinating but the concept seemed fairly unique as well and up until now, there have really not been too many "high end" Energy Drinks hitting the market which is a good thing for Rubyy as the market leaders Monster, Redbull, Rockstar seem to be focusing on energy shots at the moment, which is a totally different demographic. Combine that with the fact that Rubyy seems to promote (in moderation) it's great mixing quality with alcohol. In fact, one of the partners of this energy drink was the founder of Skyy Vodka (Maurice Kanber). So I guess I will have to try this drink two separate ways, one as a mixer and as a stand alone drink. Let's see how it fairs in the taste and kick reviews.

Rubyy Blood Orange Energy Drink Review: Taste
SO first I will try this as a stand alone to get a grip on the taste and as the package and name states, Rubyy Blood Orange will play a large factor in that taste. What exactly is a Blood Orange? Well it is known for it's explosive citrus flavor and is grown in Italy, Spain, France and Northern California. The blood orange flavor is highlighted by a hint of tangerine... and when coupled with a mild carbonation, it has a really refreshing taste. Kind of a lighter, crisper, slightly carbonated OJ. But what really stood out with me was when I mixed it... My mixer of choice was called the Rubyy Sunrise which consists of Tequila, Grenadine and of course Rubyy. The concoction was perfect. Rubyy blended seamlessly with the tequila (if you can say that) and fortunately for me I had enough left for two!Combined Taste Rating (mixed and stand alone) - 9.2

Rubyy Blood Orange Energy Drink Review: Kick
The taste is good both as a stand alone and as an energy mixer. The energy ingredients are not designed to compete with the highly caffeinated or hardcore energy drinks on the market. These ingredients include; 80 milligrams of caffeine (about the same as a cup of coffee or a Red Bull), taurine, maltodextrin, inositol, guarana (natural caffeine) and a decent amount of b-vitamins. The kick is noticeable, but as you can tell by the ingredients, it is not overwhelming, nor is it designed to be... and I definitely agree with the kick being formulated to not being over the top; especially with all the bad publicity about combining energy drinks and alcohol. I stand by the "moderation" argument when it comes to mixing energy drinks and alcohol. I would compare the kick to that of Redbull, stimulating, but not about to make you jump through hoops. Kick Rating - 7.5

Rubyy Blood Orange Energy Drink Review: Final Judgment
I would have to say that Rubyy might have hit an unexplored or at least underexposed niche in the energy drink market. I know that my friends were envious when I poured my cocktail with a Rubyy Blood Orange whereas they started off with a normal boring drink like Seagram's 7&7. I guess my only real complaint was the lack of a diet version of the drink; however, it looks like they are going to be addressing this issue in early 2009. Although a little light for me when drinking as a standalone energy beverage, the cocktail mixer is definitely going to be my drink of choice. Final Judgment - 8.6